HURTIGRUTEN Cruises has signalled its global growth ambitions in the adventure travel market overnight, with confirmation it will take a 24.9% stake in South American tour operator Metropolitan Touring.
The companies have worked together for some time, with Ecuador-based Metropolitan a pioneer of activities in the Galapagos Islands.
Daniel Skjeldam, CEO of Hurtigruten Group, said “we are delighted to invest in Metropolitan Touring, a proud South American company that mirrors our expedition heritage and sustainability values”.
“It is a unique opportunity for us to contribute to a more meaningful partnership, where we can expand quickly, strategically and deliver on our vision for the future together.”
Hurtigruten Expeditions is offering year-round expedition voyages in close cooperation with Metropolitan touring, using the 90 guest Santa Cruz II.
Guests can also undertake a range of land-based South American adventures with Metropolitan pre- or post-cruise, such as Machu Picchu, the Cotopaxi National Park and Quito.
“The strengthened partnership will broaden opportunities to further expand into more unique land-based programs and excursions,” the companies said.